Run Dem Crew

Expressing the cultural shift in running through raw, hand-drawn typography.
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Run Dem Crew redefined urban running as a subculture, blending community with creative expression. Capturing this energy, I translated founder Charlie Dark’s rhythmic words into bold, hand-drawn typography. These artworks turned every apparel piece into a symbol of the crew's unique identity for runners across London.

Created at Rosie Lee.
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